Product Design and Process Selection †Services Essay

1. Identify the trading operations management problems that Dr. Barr is having at the clinic.Dr, Barr is experiencing several operations problems due to a change in what guests be requesting compared to the returnss the clinic was intentional to offer. The increase in specialized attend tos and the addition of grooming requires a different layout. Not only have the space requirements changed but somewhat non-contact services are being performed in contact areas. Customers are requesting a mix of services but the clinic has not thought about service packages. Finally, the staff is not trained for the new service mix.2. How would you define the service bundle currently being offered? How is this different from the initial purpose of the clinic?Customers are now requesting a bundle of grooming, examining, and sometimes minor surgical services. The duty was originally designed to offer examining and surgical services. Not only do the new demands require additional services but al so customers put one over these as a package. The clinic needs to offer the demanded bundle more seamlessly.3.Identify the high-contact and execrable-contact segments of the operation. How should for each one be managed?The high contact segments include reception and customer waiting. The low-toned contact segments are examining, surgery, and grooming. However, grooming is currently being performed in a high contact area. High contact segments must be performed firearm the customer is present and in contact. Low contact segments can be performed while the customer is not there, and do not need customer contact. In fact, as the grooming operations demonstrate, customer contact with low contact segments can decrease performance.4.What should Dr. Barr have done differently to stave off the problems she is currently experiencing? What should she do now?Dr. Barr should have studied the impact of a change in the mix of services offered before she started accepting a significantly di fferent mix. Now she needs to either reject condescension that is outside of her original plans (probably not what she wants to do) or redesign the clinic to better look at the current mix. The redesign should include a new facilities layout, employee training, and probably precaution to the service packages offered.